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Lessons in overcoming obstacles for network marketing

One of the complaints I hear a lot of, especially in network marketing, is that people are having difficulty overcoming obstacles. I think one of the things I learned recently can help. Before you set out to call your list, sit down with a yellow pad and a cup of coffee and try to come up with all the objections that you can think of that people will give you. Start with the objections you first had when you were approached. It’s likely that those are very valid. Then explore what your sponsor told you. It obviously eased your concerns enough to get you involved, right? Then come up with responses to the rest of the objections on the list you made. Then organize them and go to work on memorizing them and put them in a place, like next to the phone, where you will always have them for your phone sessions.

As you get more training from your up-line, you’ll undoubtedly have more and better answers to add to your arsenal. What this does is give you the necessary preparedness to have intelligent conversations with your prospects. The first couple of calls you make you’ll sweat them out, fumble your words and probably just want to hang up the phone and quit. Especially if you’re not in sales as a career. But just remember this: Sales is simply using a product or service to solve people’s problems. It’s nothing more, nothing less. If your prospect doesn’t have a problem to solve, they won’t buy in to your concept.

The thing you shouldn’t do is try to convince your prospect to get in the business. That leads to potential arguments, and then bad feelings down the road that may change or permanently alter your relationship with that person. I love this mantra: "Some will. Some won’t. So what." It’s OK to still be friends with people who won’t get in your business. If you’re getting different advice then that, you may want to search out another business to get involved with. That’s flat out wrong. If the person is very negative, then lessen the amount of time you spend with them. But you shouldn’t, under any circumstances sever the relationship.

The other piece about that is that a lot of network marketing leaders tell you to wait until you’re successful and then rub it into the faces of the "jerks" who didn’t want to get in business with you. More bad advice. Listen, God led you to this business and it can be very lucrative. It would be wrong for you to treat people differently because they wouldn’t get in. The reason God led you to it is because he knows it can be a powerful tool to reach people that couldn’t otherwise be reached. So make sure you use it that way.

Lastly, if people tell you that network marketing is "hokey" or is an "illegal pyramid" and they can’t believe you’re doing "THAT", just politely thank them for listening to you, say a quick prayer for them and continue to love them. Once they see your success with it, they’ll inquire again with a more open mind. They just haven’t heard enough positive about it and are usually reacting to someone else’s comments. Remember what an Executive Diamond in the Amway business once said: "Even if you do nothing for 20 years and in your 21st year you sponsor 6 people that become directs, you’ll be a Diamond. It will make the last 20 years worth it!"

I know you can do it and I definitely believe in you!

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